Rana Entertainment Inc. (Headquarters: Shinagawa-ku, Tokyo; Representative Director and President: Motoki Nishimura) is pleased to announce the grand opening of "GRIDMODELS," the official online store and selected e-commerce site for the miniature car brand "EBBRO," on Tuesday, November 11, 2025.
◆ The Vision Behind "GRIDMODELS"
A miniature car is more than just a model.
It is a "work of art in the palm of your hand," embodying the spirit of its era, the pinnacle of technology, and the passion of its designers.
The name "GRIDMODELS" reflects our respect for both the starting grid, filled with the tension before a race, and your unique, special space where collections are neatly arranged.
We cherish the "stories" that these model cars hold.
Unforgettable race scenes, movie scenes, and your own memories.
We hope that a single model you find at GRIDMODELS will enrich your daily life and inspire new stories.
◆ Background and Role of "GRIDMODELS"
Rana Entertainment Inc. announced in its June 2025 release that it would take over the business of the long-established miniature car brand "EBBRO" and has been preparing for its relaunch as the new Ebbro.
"GRIDMODELS" will serve as the most crucial customer contact platform for the Ebbro brand, officially selling completely new products that are currently under development.
We invite all miniature car culture enthusiasts to look forward to the developments from GRIDMODELS and the new Ebbro.
◆ Initial Product Lineup and Future Development
Immediately after the site's launch, we will feature a wide range of long-awaited classic Ebbro products.
From 1/43 scale race cars to vintage models, we will offer a broad selection of products that showcase the history and technical excellence Ebbro has accumulated over the years.
Furthermore, "GRIDMODELS" will not be limited to Ebbro products; we will actively expand our selection to include carefully chosen items from other top miniature car brands, aiming to be an e-commerce site where model car enthusiasts can constantly discover new items and experience excitement.
◆ Sister EC site "Supporto"
"GRIDMODELS" is a sister site to "Supporto," another support e-commerce site operated by Rana Entertainment.
By sharing the operational system cultivated over the years, we provide reliable services.
Supporto is a support e-commerce platform where "shopping" leads to support.
When you purchase items you want in the mood of regular shopping, a portion of the proceeds will support the activities of the projects and teams you endorse.
Supporto was created with the desire to share dreams, passion, and joy, and to make customer support more direct.
That is the vision behind "Supporto."
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